When the new generation Triumphs began to emerge from the business that sprung from the entrepreneurial mind of John Bloor, they were attractive but conservative. A modular design principal allowed Triumph to pump out 900cc triples and 1200cc fours and bolt them into modular steel frames dressed up as different models. Mr. Bloor wasn’t taking any chances, it seemed.
Moving forward more than 20 years to the present day, Bloor and Triumph have seemingly made few missteps. The attempt to take on the Japanese with a 600cc inline four-cylinder supersport is one mistake, for sure, but it eventually led to the brilliantly successful Daytona 675 triple.
Now, Triumph has aggressively expanded its efforts in the adventure touring market with the Tiger 800 and the Tiger Explorer 1200, both excellent bikes by all accounts (we tested both versions of the 800).
Indeed, it has become hard to imagine Triumph developing a sales flop. The same conservative philosophy Bloor started with has led to careful selection of new model development targets. Triumph rarely misses the mark these days. The result has been steadily increasing market share … something we expect to continue.