In the now time-honored tradition of teaser videos, Yamaha has produced the following vid in advance of unveiling a new model on June 11. In the text accompanying the video, which is also printed below, Yamaha claims the bike is “a new kind of brutal animal, which is about to change the sport motorcycle world.”
Of course, we have come to expect a large dose of hyperbole when new models emerge, and the video tells us nothing more than the new bike will have upright ergonomics (evident from the rider’s position). We have long advocated upright ergos (see our 2006 discussion here, and our more recent comments on the strengthening trend).
Aside from the seating position, nothing else is revealed at this point. It should be noted that Yamaha has broken new ground in the past (their lead in the development of four-stroke motocross bikes beginning with the YZ400 comes to mind), so it is within the realm of possibility that there is something groundbreaking here, as well. We suspect, however, that this new model will be an upright sport bike, not unlike other nakeds, featuring some styling exercises designed to appeal to younger, independent thinkers similar to those targeted by the Bolt. We will all find out on June 11. Here is the text from Yamaha, followed by the video:
While some onlookers may see Japan just as a traditional and respectful society where conformity is the norm, behind this stereotypical image lies a vibrant sub-culture where new fashions and ideas are constantly emerging.
From the spectacle of drift racing through to the insanity of Japanese speedway, the other side of Japanese society has been responsible for some wild and wonderful trends.
The same creative forces that drive the darker and unconventional side of Japan now have created a new kind of brutal animal, which is about to change the sport motorcycle world.